Penny Arbuthnot , DipPR MCIPR - PR, media relations and marketing |
Penny's Company, Project PR provides the full range of PR and media relations services, delivered by highly experienced and qualified director-level PR professionals who understands how public relations strategy and tactics can best support the client's corporate and marketing objectives.
Penny has worked in the public relations industry for twenty years, initially for the leading London agency, McAvoy Bayley (now GCI London) and then as the Account Director at a regional consultancy in Essex before establishing Project PR in 1996.
She has a strong ability to link PR strategy and implementation into the clients’ own business and marketing objectives, and is passionate about delivering the practical day-to-day activities to achieve measurable results.
In addition to Project PR’s clients, Penny has previously worked with the health sector, national charities, trade associations, local Councils, Partnerships and both large and small businesses.
Penny has a joint honours degree in English and Italian, a postgraduate Diploma in Public Relations and is a full member of the Chartered Institute of Public Relations (CIPR).
Products and Services
Public Relations strategy
Media relations
Corporate reputation and crisis PR
PR workshops for management and staff
Media training for TV and radio interviews
Event management
Sponsorship and promotions
Advertising for print and radio
Copy writing and speech writing
Design and print
Service / Product delivery capacity
Penny has an excellent track record of delivering high value benefits to the businesses and organisations she works for.
Geographic Availability
UK and abroad
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